Analysis of 3 Horror Trailers

The Descent

Looking at the trailer, it doesn’t show the title of the film until near the end (10 seconds from the end). The title is shown at the end for the reason that the viewers watch it to the end. Having the title at the end makes the viewer’s remember the name of the film as it’s the last thing they see. The Descent does not have any Hollywood actors in it. Usually horror films have debut actors that go on to have successful careers.

The trailer shows the most of the action packed parts of the film to get the viewers to go see it at the cinema. The pace increases as the cuts increase making the trailer the faster.

There is no music at the start of the trailer as the dialogue is important to the trailer.

28 Weeks Later

The trailer shows the title of the film halfway through at exactly 1 minute.  28 weeks later shows off the popular British and American actors starring in the film.

The trailer starts off showing the audience the abandoned city of London and starts off with a quite beat and gradually gets louder and faster as the scary scenes are shown.

The trailer uses the famous theme song for the 28 days and 28 weeks later films.

The Crazies

The title of the film is shown right at the end of the trailer. With the viewers wanting to know the title of the film, this keeps the viewers attention right till the end. The Crazies has well known American actors starring in it.

The trailer starts off at a fast pace and slows down towards the end, this thrills the viewer from the start and winds down till the title of the film is shown.

At the end of the trailers when they show the killer shots, the trailer uses a slow and emotional song.